Only the first two lines are read
LinkedIn used to call this box Summary. The editor calls it About now, and you will hear both words from seniors, college placement cells and recruiters. It is the same box, in the same place, with the same rules, so search for either term and you land here.
The rule that matters is the cut. LinkedIn shows the opening of your About section and hides the rest behind 'see more'. On a phone that is roughly two lines. So the first sentence has to carry the job title you want, and the second has to carry something only you could have written. Everything else is for the reader who has already decided you are worth a minute.
Do this before you write anything: open your profile, look at your About section the way a stranger would, and cover everything below the fold with your hand. If what is left is 'passionate learner eager to explore opportunities', you now know what to fix first.
The three numbers that shape what you write
The About limits our LinkedIn scorer works to. LinkedIn does not publish the character number on its own help page, so treat 2,600 as the figure the editor enforces and check the counter as you write.
Characters the About box accepts
What shows before the 'see more' cut
Top skills you can pin under the About text
Before and after, just the opening
Before: 'I am a passionate and hardworking fresher with a keen interest in the field of data. I am a quick learner and a good team player, always eager to explore new opportunities and grow in a challenging environment.'
After: 'Data Analyst (fresher). I turn messy sales and support exports into a Power BI dashboard a manager can act on the same morning. B.Com 2026, and three projects with SQL you can open and run.'
The second version is not better because it is more confident. It is better because a recruiter searching for a data analyst in your city will see the words 'Data Analyst', 'Power BI' and 'SQL' before the cut, and because it names a thing that happened instead of a personality. The first version could belong to anybody.
The five blocks, in order
Write these as five short chunks with a blank line between them. Line breaks you paste are kept, so the shape you write is the shape that shows.
A filled template you can adapt
This is written for a data analyst fresher because that is the most common starting point our readers ask about. The structure works for any role: swap the tools and the proof lines. Read the bracket rule under it before you paste anything.
Data Analyst (fresher). I turn raw sales and support exports into dashboards and SQL reports that answer one business question at a time.
[B.Com, Delhi University, 2026]. [Eight] months of self-taught SQL and Power BI, and [three] projects you can open and run.
What I have actually built:
- Cleaned and modelled [2.3 lakh rows] of [public retail transaction] data in SQL, then built a [six-page] Power BI dashboard covering revenue, returns and store comparison. Repo link below.
- Automated [my college placement cell's weekly attendance report] with Python and Excel. It used to take [one person three hours] every Monday.
- Published [14] SQL case studies on window functions and joins, with the query, the output and what the number meant.
Tools I work with: SQL (joins, window functions, CTEs) - Python (pandas, matplotlib) - Power BI (DAX, data modelling) - Excel (Power Query, pivot tables) - Git and GitHub.
What I am looking for next: a full-time Data Analyst or Business Analyst role in [Bengaluru, Hyderabad or remote], joining [immediately]. Happy to do a take-home task.
Best way to reach me: message me here, or email [yourname.jobs@gmail.com]. Portfolio and code: [github.com/yourname].
Five things to cut before you paste
Most fresher About sections are not too short. They are full of the wrong things, and each of these costs you the two lines that matter.
Save it, pin five skills, then check the result
On a laptop: click Me, then View profile, scroll to About and click the pencil. No About section yet? Click Add profile section, open Core, and choose Add about. Paste your text, then scroll down inside the same box to Skills and pick up to five top skills. Those five show under your About text, so choose the five that match the job title you are targeting, not the five you happen to like.
One more thing worth doing before you start editing: click Me, open Settings and Privacy, go to Visibility, and under 'Visibility of your LinkedIn activity' turn 'Share profile updates' off. That is the switch that tells your network about profile changes, and you do not want a week of edits announced.
When it is saved, you can check whether the five blocks actually landed. Our LinkedIn profile score reads the profile PDF you export yourself from LinkedIn's own Save to PDF option, and the About part of the score is exactly these blocks: does the opening name your target role, does the text carry the skills that role is searched on, is there at least one real number, and does it end with what you are open to. It scores what this post just told you to write, against the role you pick.
Save to PDF is a desktop feature, your profile and your LinkedIn language both have to be set to English for the option to appear, and LinkedIn allows 200 profile PDF downloads a month.